Choose Your Ecommerce Platform

Magento

Shopify

WooCommerce

Launched

2008

2009

2011

Websites

250.000+

500.000+

2.000.000+

Overview

Magento is a great platform with incredible functionalities, but it’s more expensive to implement than Shopify and WooCommerce because it’s a more robust platform.

Magento 2 is much more completed technology stack with greater extensibilities

Top choice for SMB companies going eCommerce.

It’s easy to use , affordable and a massive growing community. it’s less expensive to maintain than other two platforms

The most popular eCommerce platform in the world. Mostly used by small businesses or SMB.

WooCommerce is a WordPress plugin, but also a great platform for business who seek for simple solution but content friendly.

Monthly Price

Open Source: Free w/ paid modules
Magento Commerce: Starts at $2000

$29 and up

Free with paid plugins

Hosting

Options for Open Source and Commerce

included

not included

Store size

unlimited

unlimited

unlimited

Orders and Sales

unlimited

unlimited

unlimited

Domain name

Options for Open Source and Commerce

included (with .myshopify.com domain)

not included

Themes (2017)

987+

630+

1026+

SEO Friendly

★★★★

★★★★★

★★★★

Ease of Use

★★★

★★★★★

★★★★

Level of developmenet requirement

★★★★★

★★

★★★

Core functions

★★★★★

★★★

★★

Security

★★★★

★★★★★

★★★

Extensibility / Customization

★★★★★

★★

★★★

Add-ons

★★★★

★★★★★

★★★★

Community of Developers

★★★★★

★★★★

★★★★★

Leading Brands

Cocacola, Ford, Nike, Olympus

MVMT, Budweiser, Tesla

Spectator shop, The Wall Street Journal, Charge Case

Strongest industries

Manufacturers & Distributors

Multinational Retailers

B2B

Auto Parts

Fashion

Food & Beverage

Health & Beauty

Fashion & Accessories

Cusumer goods

Retailers

Cosmetics

Jewelry

Luxury goods

Publishers

Services

Health care & Biotech

Lifestyle brands

Content heavy sites

Generated revenue (2017)

101+ Billions

40+ Billions

n/a

Good for

Enterprises, SMB

SMB, individuals

SMB, individuals

Top Pros

B2B eCommerce

Flexibility

Scalability

Catalog Management

Order Management

Integrations

can handle large SKU counts

Multi Stores / Multi Websites support

eCommerce First

Easy to install

Easy to use and navigate

Easy catalog management

Easy theme setup

Most secured platform

Managed SaaS

24/7 Support

Great CMS / SEO capabilities

Massive plugin options

No transaction fees

Massive community

Easier than Magento

Good performance on small server

Top Cons

Higher Cost

Most complicated platform

Bad developer risks

High learning curve

Rely on good developers to maintain and improve

Need lot of optimizations

Lack of complete flexibilities

Weak CMS

Weak Catalog scalability for large and complex catalogs

Fees can increase

Transaction fees

Require constant upgrades for modules and WordPress

CMS first platform

Not as secure as other two

Plugin conflicts is a thing

Rely on developers to maintain and improve